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FirstCar Awards

FirstCar has been an authoritative voice for over 10 years and holds a unique position in the marketplace, it is only right that FirstCar recognises and rewards those companies leading the way for young drivers. A FirstCar award will help guide our young driver audience when making key purchasing decisions, giving credibility to those award-winning companies.

The awards will leverage the FirstCar position in the young driver market to reward best in class across a range of different categories – all specifically relevant for young drivers.

After a fantastic night at the Royal Automobile Club, we’re delighted to announce the winners of the FirstCar Awards 2019 in association with Warranty Direct.

MARKETING CAMPAIGN

Winner – Marmalade – Freedom Tastes Sweet

#FreedomTastesSweet introduced young people to Marmalade at the start of their driving journey –revealing how we offer of innovative cover, practical advice and ongoing support! 

   

APP OF THE YEAR

Sponsored by ingenie

Winner – Driving Theory Test 2019 Kit

The UK’s No.1 Theory Test app -everything a learner driver needs to pass their Theory Test first time…9/10 pass using the app.

   

SAFETY TECHNOLOGY OF THE YEAR

Sponsored by ingenie

Winner – ConnectedCAM Citroën

Available on the Citroën C3, ConnectedCAM Citroën is a built-in dash cam. We’d like to see more brands following Citroën’s lead and offering similar cameras.

   

ROAD SAFETY INITIATIVE

Sponsored by TSO

Winner – Kent County Council – Speak Out

‘Speak Out’ showcases actual friends talking about their friendship and trust and translating this into the confidence to ‘Speak Out’ if they feel unsafe in a car.

     

PRODUCT OF THE YEAR

Winner – TyrePal Solar Tyre Pressure Monitoring System

Keeping tyres correctly inflated is vital to staying safe on the road. The TyrePal Solar alerts the driver if tyre pressure or temperature gives cause for concern.

   

FINANCE PRODUCT OF THE YEAR

Winner – Marmalade Fuel & Go

The pioneers of combining finance and insurance in one product, Marmalade’s Fuel & Go scheme offers affordable new cars from a variety of manufacturers.

   

RETAILER OF THE YEAR

Winner – Arnold Clark

The Arnold Clark dealer group supports new drivers and their families through its innovative dual-control car hire scheme, as well as offering learner driver insurance.

   

GREEN CAR OF THE YEAR

Renault Zoe

The only electric vehicle on our shortlist, the Renault Zoe shows how practical and fun an EV can be, and used examples are surprisingly affordable.

   

SAFE CAR OF THE YEAR

Volkswagen Polo

The Volkswagen Polo is the highest scoring supermini the safety experts at Euro NCAP have ever tested. It’s strong in a crash and has lots of safety kit.

   

MOST WANTED FIRST CAR OF THE YEAR

Sponsored by Driving Test Success

Audi A1 Sportback

The new Audi A1 Sportback looks stunning. It’s great to drive and has an upmarket cabin – everything you’d expect of Audi, but in a small package.

   

USED CAR OF THE YEAR: UP TO £2,000

Sponsored by warranty direct

Ford Fiesta (02-08)

In its day, the fifth generation Fiesta was the best supermini on sale. It now makes a safe and reliable first time buy.

   

USED CAR OF THE YEAR: UP TO £5,000

Sponsored by warranty direct

Kia Picanto (11-17)

The previous generation Kia Picanto still looks fresh and modern. It’s cheap to buy and should still have some of the original warranty left to run.

   

USED CAR OF THE YEAR: UP TO £10,000

Sponsored by warranty direct

Hyundai i20 (15-)

The Hyundai 20 offers strong safety standards, it’s simple to drive and very practical. At this price, the i20 should still be covered by the original warranty.

   

USED CAR OF THE YEAR: OVERALL WINNER

Sponsored by warranty direct

Hyundai i20 (15-)

The Hyundai 20 offers strong safety standards, it’s simple to drive and very practical. At this price, the i20 should still be covered by the original warranty.

CITY CAR OF THE YEAR

Sponsored by warranty direct

Volkswagen Up!

We’re impressed that autonomous emergency braking can be specified on every Volkswagen Up!. The VW is fun to drive, cheap to fuel, and inexpensive to insure.

   

SUPERMINI OF THE YEAR

Sponsored by warranty direct

Nissan Micra

We love the Nissan Micra’s striking looks, rock-bottom running costs, and reassuring safety standards. And we applaud Nissan for making autonomous emergency braking standard.

   

NEW CAR OF THE YEAR

Sponsored by warranty direct

Nissan Micra

We love the Nissan Micra’s striking looks, rock-bottom running costs, and reassuring safety standards. And we applaud Nissan for making autonomous emergency braking standard.