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Intelligent Instructor

Our driving instructor news and information brand continues to push it’s position as the leading independent provider of content for the approximately 40,000 driving instructors in the UK. To build on the existing market leading magazine and newly launched website, we’ve launched two new industry events,


The ADINJC & Intelligent Instructor Conference & Expo ’19 is a brand-new event for driving instructors. This free to attend event will be the UK’s premier event for both ADIs and PDIs and will replace the successful and long-running ADINJC National Conference.

The expo offers unrivalled access to 40+ industry suppliers who will be showcasing their latest products and services, offering a valuable opportunity to see what’s new on the market to help a driving instructor’s business flourish. We’ll also have a wide range of topical seminars delivered by expert speakers, which will be run in multiple dedicated rooms throughout the day. Key topics include business growth, coaching, lesson planning, marketing, standards checks, training and teaching aids.



The Intelligent Instructor Awards 2019 is a brand-new event recognising and celebrating the achievements of the very best instructors, schools and suppliers within the ADI industry. Held on the evening immediately after the ADINJC & Intelligent Instructor Conference & Expo’19, at the same fabulous location, the Heart of England Conference and Exhibition Centre, Coventry. 250+ guests are anticipated to attend helping make it the ADI networking event of the year!

A welcome drinks reception leads onto a three-course gala dinner, which is followed by the awards presentation hosted by a well-known comedian. The celebrations and networking continue into the early hours, aided by the live band and post-awards entertainment.